: Healthcare leadership: Financial and executive
Financial performance must be sufficient to meet the cash flow requirements of the strategic plan and, at the same time, maintain or improve the financial integrity of the organization within an appropriate credit and risk context.
The CEO, the chief change agent of the Board, provides the leadership required for the CFO and other senior executive team members to meet effective and strategic and financial planning. The chief financial officer (CFO) must be fully involved in the financial planning process. Strategic planning comes before financial planning.
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